Unibet has grown to be one of the most popular UK betting sites.
With more than 10 million customers worldwide, Unibet’s popularity is only growing.
And with all these people using the operator, you might be keen to give the operator a shot yourself.
This article has a detailed list of the greatest pros and cons based on my experience, with information on the range of options and alternatives, along with unique features or user-friendliness.
We're here to help you figure out whether or not Unibet is suitable for you and your betting requirements.
For this Unibet review, we will be rating the platform’s main aspects based on a qualitative, points-based conversion system.
These points will then be translated into star ratings.
For more information on how we test view here.
Overall Rating – 4 stars
Overall, we award Unibet 4 stars based on a total score of 73 an average of 81%.
Unibet delivers a great all-around online betting package.
The operator’s sportsbook site and apps offer a streamlined, intuitive user experience that makes placing a wager nice and simple.
Also impressive is the live betting platform, which not only delivers an abundance of in-play markets but also stunning features such as live streaming.
There is still work to be done on things like making the initial navigation of the site flow better and making it easier to find the racing markets.
That said, for most punters, Unibet offers a truly superb, all-round betting product.
We strongly recommend Unibet to anyone looking for a reliable and good-quality betting site.
Here’s a breakdown of how Unibet performed:
Category | Points | Star rating |
|---|---|---|
Safety | 10 | 5 stars |
Mobile betting app | 9 | 4.5 stars |
Website | 7 | 3.5 stars |
Deposits & withdrawals | 7 | 3.5 stars |
Markets | 8 | 4 stars |
Pre-match betting | 8 | 4 stars |
In-play betting | 8 | 4 stars |
Welcome offer | 8 | 4 stars |
Customer service | 8 | 4 stars |
Here’s a rundown of the overall pros and cons of Unibet:
Pros
UKGC & Gibraltar licensing
Bank-level security protocols
Responsible gambling tools
Competitive odds and betting markets
Slick website and mobile apps
Wide variety of sports and betting options
Excellent live betting capabilities
Quick and helpful customer support
Cons
Website layout can be cluttered and confusing initially
Slower withdrawal times compared to some operators
First-time deposit restrictions on Skrill and Neteller
Safety – 5 stars
Unibet offers UK players an exceptionally secure and well-regulated gambling platform.
Licences
Unibet holds licences from both the UK Gambling Commission and the Government of Gibraltar.
These respected authorities impose stringent standards around fair gaming, player protections, responsible gambling, and financial integrity that Unibet must legally comply with.
Security
Unibet uses strong 128-bit SSL encryption and other tough security measures.
This safeguards all financial transactions and personal details to the banks’ level standards.
All have a well-trained customer support team that is also proficient in the proper handling of their sensitive customer information.
Unibet offers players the ability to set deposit limits, session timers, and self-exclusion periods.
The company also offers links to problem gambling resources on-site.
This shows their protection also covers the security of their players.
Track Record
With 20+ years in business and licences in many regulated European countries, Unibet has an excellent safety record.
There is no major security breach that compromises player data or funds.
Their lengthy, dependable record of operation makes it clear that Unibet have kept things safe for decades.
Players from the UK can rely on stability in experience.
Pros
Stringent UKGC & Gibraltar licencing
Bank-level security protocols
Responsible gambling tools
20+ year incident-free track record
Cons
None
Mobile Betting App – 4.5 stars
A final positive for Unibet is their excellent collection of mobile apps for Android and iOS.
Unibet mobile apps offer top apps for Android and iOS users to bet on sports, casino, poker and lottery games on the go.
Look and Feel
The look and feel of the dedicated apps make for seamless use.
With lovely graphics and an intuitive interface, the apps do everything you could want.
Look and Feel You can stream over 10,000 live events directly from your phone with the Unibet sports app.
Get notifications of upcoming big matches so you can stay on top of the game.
Each app features bright colours, crisp graphics and a simple layout which is easy to navigate.
A clean and tidy interface, so you can get to the odds or games without any unnecessary distractions.
The site loads quickly even on slow-speed connections.
Making a Bet
Placing a bet is easy, as Unibet’s bet slip functionality is incorporated in their sports app.
Quickly build parlays, see odds and enter wager amounts before placing your bet.
Live betting options are highlighted when available to bet in-play on events.
User Experience
Simple account management and quick bet placements help reduce pain points in the Unibet apps.
The ability to track your bets is vital for viewing open bets and your account history in real time.
Banking via the apps allows for smooth depositing and fast withdrawals.
The high responsiveness distances Unibet from its average competitors and allows placing a bet in a fraction of a second without any lag, even when swiping between different sports and leagues.
Check out our roundup of the best UK betting apps to see how Unibet compares.
Pros
Intuitive mobile interface
Live streaming capabilities
Fast bet placement
Cons
Fewer niche sports options
Website – 3.5 stars
UniBet's website design is very simple and easy to navigate; however, because of its lack of design and graphics, it can become a little bit overwhelming.
Newer punters may prefer the app, but seasoned sports bettors should have no issue using the site.
Look and Feel
Unibet’s black, green and white colour scheme is consistent with the brand.
The homepage has quick links to the most important areas like the sportsbook, casino, poker, and current offers.
Menus across the top of the page provide easy-access links to popular sports and markets.
It can be hard to distinguish the sports at a glance.
Racing is segregated from the rest of the sportsbook, which is a little odd and makes switching between the two a pain.
The site is usable once you get used to the format.
User Experience
Betting is easy and the variety is excellent.
You can click through a number of filters or simply search for what betting market you want across dozens of sports, including a few quirky ones like WWE wrestling.
Registration merely requires email, password, and age to confirm you're old enough.
The site is reliable across devices, with consistent interfaces and speedy page loading.
Pros
Huge variety of betting markets
Reliable and consistent performance
Quick and helpful customer support
Cons
A cluttered layout can be confusing initially
The racing section is separate from the sportsbook
Lack of graphics makes it less visually appealing
Deposits and Withdrawals – 3.5 stars
Unibet provides UK players with a variety of deposit and withdrawal methods.
Depositing is quick and convenient across all options, while withdrawal times could be faster.
Deposits
Deposit options include:
Debit/Credit Cards (Visa, Mastercard)
Skrill
Neteller
Paysafecard
Bank Transfer
The minimum deposit is £5 for most methods, while the maximum ranges from £750 for Paysafecard up to £10,000 for e-wallets and debit cards.
No deposit fees are charged by Unibet.
Funds are instantly available after depositing.
First-time deposits cannot be made via Skrill or Neteller.
The deposit account must also be in your name.
Withdrawals
You can withdraw winnings through similar methods to deposits.
However, credit cards and Paysafecard cannot be used.
Debit Cards – Min £5 withdrawal / £50,000 max
Bank Transfer – Min £15 withdrawal / No max
E-wallets – No min/max specified
Processing takes 1-3 business days across all options.
No withdrawal fees are charged by Unibet.
Pros
Numerous deposit options
Fast deposits
No deposit/withdrawal fees
Cons
Slow withdrawal processing times
First-time restrictions on e-wallets
Markets – 4 stars
Unibet offers odds on over 35 sports, which gives them one of the largest sports lists of any UK bookmaker.
You can bet on a wide range of prominent sports, including football, tennis, and horse racing, as well as less popular sports, such as surfing, chess, and even eSports.
This extensive range makes them ideal for those looking to bet on various sporting events.
Sports
For football, Unibet covers pre-match and live markets in leagues across the globe.
When it comes to Celtic vs Lazio, traditional markets such as match winner and goalscoring markets are available, alongside some useful specials too, including corner handicaps and player shots on target.
If tennis is your game of choice, Unibet has you sorted.
You can bet on Grand Slam tournaments and year-round ATP and WTA tournaments.
Beyond match winners, there are deep markets such as set betting, total games over/under and game-by-game wagers.
Odds
Unibet offers highly competitive odds, and this is especially the case for top football leagues and major tennis tournaments, where their prices are often as good or better as the best UK betting sites.
They also offer customers great value via their enhanced accumulators, plus they run a range of promotions, such as acca insurance, profit boosts.
Pros
One of the widest ranges of sports available
Strong odds for top football and tennis
Various betting specials and promotions
Cons
The website can be difficult for first-timers
Pre-Match Betting – 4 stars
Unibet has a solid range of competitive pre-match betting across a wide range of sports.
With strong market depth and a sharp bet builder, their product scores 4 of 5 stars.
Coverage
Unibet covers over 35 sports, including all the major leagues in football, basketball, tennis, etc.
You can even bet on niche sports like snooker, surfing, and sumo wrestling.
The market depth is solid, too.
Marquee matches sport dozens of betting options, moneylines, spreads, totals and props.
There’s solid coverage for lower league sports, too, although there are slightly fewer markets.
Bet Builder
The bet builder tool lets you compile multiple selections from the same game in your wager.
Mixing and matching, you can include spreads, totals, props and more.
It’s easy to use, all players have to do is just click through to add picks, and it dynamically updates odds after each selection.
A great way to customise bets.
Pros
Wide range of sports and markets
Competitive odds pricing
Slick bet builder function
Cons
Fewer options for minor leagues
High vig on some props
In-Play Betting – 4 stars
Unibet delivers a fantastic in-play betting experience and is up there with the very best.
The platform provides an engaging in-play betting experience with a host of live markets to bet on, helpful match statistics to inform your wagers, live streaming, and a smooth bet and watch interface.
Markets
For big events such as Premier League matches, there are usually 100+/betting markets on offer, covering popular markets such as correct score, both teams to score and niche markets like will there be a red card.
Unibet also excels with its live tennis offering, like betting on individual games, total games per set and more.
The range of markets is plentiful, whether you’re betting on football, tennis, basketball or other leading sports.
Bet & Watch
Unibet’s bet and watch feature allows you to view live streams and place bets on one screen.
The interface is slick – odds update in real time, and there are shortcuts to popular markets.
You can cash out live bets before the final whistle, too.
The only slight negative is that the streams can occasionally lag.
All in all, though, the experience is fantastic.
Live Scores and Stats
As well as streams, Unibet offers great live score and stats coverage.
Dedicated section providing you with real-time score updates and detailed match stats like possession, shots on goal, corners and more.
They can be priceless for making quick in-play bets.
Pros
Extensive live betting markets
Useful match statistics
Smooth bet and watch platform
Good live streaming service
Cons
Streams can lag slightly
Welcome Offer – 4 stars
Unibet provides new UK customers with a competitive Welcome offer which is easy to claim.
£40 Sports Bonus
If your first £40+ sports bet is lost after signing up, Unibet will refund the stake amount in cash up to £40.
To qualify, simply register an account, deposit £10+ and place a sports bet of £10-£40 at minimum odds of 1.40.
If the bet is lost, the stake will be refunded within 72 hours.
This gives you a second chance to win money and minimises risk when getting started.
The 4x wagering requirement is reasonable compared to other bookies.
£10 Casino Bonus
An additional £10 casino bonus is automatically credited after the first deposit.
This can be used to play Unibet’s casino games.
However, the steep 35x wagering requirement makes withdrawing winnings quite difficult.
How To Redeem
Follow these steps to claim the full offer:
Register a new account
Make a first deposit of £10-£40
Place a sports bet of £10-£40 at 1.40+ odds
If it loses, get the stake refunded as cash up to £40
£10 casino bonus will be automatically credited
So, while not the biggest bonus, Unibet’s welcome offer provides solid value. The refund aspect gives all new customers a risk-free way to test their platform.
Pros
Decent welcome offer
Easy to redeem
Cons
High wagering requirement
Customer Service – 4 stars
Unibet offers good customer support to players.
They can be reached on different platforms like live chat, email and phone.
We found the service responsive and were able to get issues resolved promptly.
Live Chat
The site’s live chat feature usually connects you with an agent within 5 minutes.
The agents seem friendly, knowledgeable and attempt to answer account and deposits/withdrawals questions promptly.
For complicated inquiries, they might direct you to email or phone support.
Our queries sent by email got comprehensive responses within 6-12 hours.
The customer service agents explored the issues we were having and made thoughtful recommendations on how to fix the problems.
Handy for non-urgent troubleshooting or assistance issues.
Phone
Calling their helpline puts you in touch with a support rep right away, with nearly no wait time.
Phone support is best for getting immediate assistance with pressing concerns.
The agents were very patient and tried to help us with our problems.
Pros
Quick live chat and phone responses
Helpful and courteous service agents
Able to resolve most problems
Cons
Email replies aren’t instant
Phone support has limited hours
Complex requests may need a manager's help
Final Thoughts
Ranked among the best online betting sites in the UK, Unibet have cemented its place at the top by offering an excellent all-around experience.
From intuitive mobile apps to competitive odds across massive sports markets, Unibet deliver a high-quality product that is bound to appeal to a wide range of players.
While there is still room to enhance certain sections of the site, such as easier site transitions upon initial use and potentially quicker withdrawal times.
Unibet does what it does best when it counts, making sure betting is smooth and reliable with a helping hand always there.
Our Verdict: These are the reasons we have no hesitation in recommending Unibet to new and experienced bettors alike looking for a full-featured operator to deliver on their sports and casino gaming essentials.
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